The problem

The developer had worked with several agencies without results. From Optimus, they wanted marketing that generated leads, and quality leads at that.

Kahuna had a website with project information, but its design was not optimized for generating leads.

The solution

Reached potential customers through the danhgiaxe.com forum, a community for reviews and shared experiences of different car models.

Built a landing page and ran multichannel marketing: SEM, Facebook, GDN.

Verified customer details (Qualified Leads) through a call center before passing them to the sales team.

Results

In 4 weeks, Optimus brought in more than 260 leads. 2 large apartment units were signed, and dozens more are still in discussion.