Meta Begins Selling Blue-Check Verification Subscriptions for Businesses

1. What is the business verification subscription?
Meta has introduced a business verification subscription (Meta Verified for Business) that gives your business a “blue check” badge after you complete the paid registration.
2. Meta Verified for Business pricing
Prices start at USD 21.99 per month for each Instagram account or Facebook Page on the web, or USD 27.99 per month for each account through the mobile app. A bundled Instagram and Facebook subscription is USD 34.99.
WhatsApp subscription pricing has not yet been updated.
3. Benefits of the business verification subscription
- Get a business verification badge
- Improve brand protection against impersonation accounts
- Increase visibility in search results on each platform when a user query exactly matches the verified business name
- Get support and troubleshooting for verified accounts
4. How to subscribe to business verification
Step 1: Sign in at https://www.facebook.com/business/tools/meta-verified-for-business
Step 2: Complete the steps required by Meta, such as:
- Submit documents to confirm eligibility for the service
- Connect your account to Meta's Accounts Center
- Request account verification from Meta
- Wait for Meta to verify the account

5. Notes
- Once verified, businesses cannot change business details such as their name or profile picture.
- Accounts that are already verified will not be affected by this verification program.
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Source: Meta
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